In 2013 I worked in-house for two months at Tribal DDB (London; now known as Tribal Worldwide) providing cover in their community management team.
My main responsibility was day-to-day Facebook page management for Budweiser Ireland, adapting the global "Made For Music" campaign for the Irish market and introducing the national "dream job" campaign. I worked with the in-house strategist and account managers, and the client's team in Dublin, to oversee both campaign roll-outs simultaneously. The work included social media content planning, editorial, copywriting, profile management, research and reporting.
I also worked on numerous other clients with full-time members of the team, providing social content and community management for the Canadian Tourism Commission (continuing their user-generated content campaign, sourcing photography from Instagram accounts across the country), and writing in character as Diageo's Captain Morgan. (I also worked on the agency's Sony Ericsson, Esso and Guinness social media accounts.)
After the two months were up I was asked if I'd consider a full-time role with the agency; however, as remote working was virtually non-existent at London agencies in 2013 (even where your main clients were in Dublin and Vancouver) I was unable to take them up on it.
The nature of social media work means that if you don't take portfolio clippings at the time (and people you work for don't use your personal email address instead of your work one!) you don't end up with much to show for it; so in the absence of that, here are some general press clippings from the campaigns I worked on, a single old Facebook page screen-grab, and a bit of an unattractive old spreadsheet:
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